Five Tactics to Perfect Your Employee Generated Content

Have you heard that 90%* of Glassdoor users find the employer perspective useful when learning about jobs and companies? These days, with so much competition for superstar talent, a great employer brand counts big time. But upgrading yours doesn’t need to break your HR or recruiting budget. In fact, leaning on employees to share your company story and adding the “employer perspective” to social channels pretty much costs zilch—just time, effort and a little C-Level blessing.

Join us for “Five Tactics to Perfect Your Employee Generated Content ” on March 1, 2016 to learn how you can obtain and leverage employee generated content.

You’ll Learn:

  • How employee engagement positively influences company culture and reputation
  • How to weave company core values, mission and culture into all your messaging
  • How to turn employees into brand ambassadors to tell ideal-fit job seekers why your company is a great place to work
  • How to monitor ongoing performance and distill the takeaways for management


James Ellis, Vice President of Inbound Marketing, TMP Worldwide
James Ellis is content extraordinaire, and Inbound Marketing leader for TMP Worldwide, a global leader in talent acquisition technologies. For over 40 years TMP has revolutionized the way companies and candidates connect.
Twitter: @TheWarForTalent
Connect on LinkedIn

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