Film School for Recruiters: Video Content & Visual Storytelling Best Practices


Time to pull out your thinking cap…

Reyka Vodka wondering viking pondering consider GIF

We want you to take a moment to picture your current job postings.

Does this sound familiar?
  • Long text document with 20 to 30 beneficial traits or skills you’d like in a candidate
  • A few paragraphs (for appearance’s sake)
  • Some bullet points
  • Required EEOC language
  • The word “ninja”

Now, imagine that same post scrolled in quill pen, gently floating away via carrier pigeon.

Sound a little outdated?  You can do better than medieval, and we’re going to show you how.

 

This is Where Video Comes In

Elena Valentine, CEO & Co-Founder of Skill Scout, has dedicated her entire career to modernizing the Talent Acquisition through video content and visual storytelling. 

Meet Elena here:

Elena is an expert in leveraging video stories in the workplace. With the motto “you cannot be what you cannot see” Elena started filming jobs as a way to get young people excited about the world of work. Since then, her team at Skill Scout has built a world class media company. Their films have helped clients like Nike and American Airlines engage candidates and employees alike.

She was recently named “HR Superhero of the Year” by DisruptHR Chicago. She is also the co-founder of Mezcla Media Collective. A non-profit that elevates women filmmakers of color. Next up for Elena and her team is the [email protected] documentary series that shares stories of people who find passion and meaning in their work.

Her daily mission is “Helping Teams Attract, Engage, and Retain Talent Through Workplace Media.”

Her mission for this webinar: To take to you through a step-by step-process that will create candidate engagement and help you snag your best talent (and also get rid of those boring old job posts).

 

What you’re going to learn:

  • How to use photos and video to take your job postings from “Bland to BAM”
  • How to improve your company’s image
  • Using video and photo to entice qualified candidates who want to work with you
  • More…
These are tools you have at your fingertips and can be utilized to promote you from Carrier Pigeon to Magnificent Job Posting Magician.

Convinced?  Yeah, so are we, along with the entire TA industry.

Video is a must if you’re going to stay on top of your game.  Elena will teach you how.
And no worries, if you can’t sit for the webinar, simply register – we’ll send you the video and slide deck so you can learn on your own time.
What do you say?


Presenters


Elena Valentine, CEO & Co-Founder, Skill Scout
Elena is an expert in leveraging video stories in the workplace. With the motto “you cannot be what you cannot see” Elena started filming jobs as a way to get young people excited about the world of work.
https://www.skillscout.com/team
Twitter: @Elena_Valentine
Connect on LinkedIn


Ryan Leary helps create the processes, ideas and innovation that drives RecruitingDaily. He’s our in-house expert for anything related to sourcing, tools or technology. A lead generation and brand buzz building machine, he has built superior funnel systems for some of the industries top HR Tech and Recruitment brands. He is a veteran to the online community and a partner here at RecruitingDaily.

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